An Introduction to Social Media

Overview

This beginner’s workshop aims to give you the confidence to get started with Facebook, Instagram and LinkedIn, and use them to achieve your business goals.

Our hands-on, practical social media workshops are designed and delivered by experienced digital marketing experts. We explain social media marketing in a way that is easy to understand, without any jargon.

This beginner’s course is aimed at individuals who have no or limited experience in social media and would like to learn the basics. The course will teach you how social media can grow your business, the steps for setting up a page or account and tips for making the most of each channel.

Objectives

What will I learn?

• The importance of social media for your business
• The key points of Facebook, Instagram and LinkedIn
• How to set up a Facebook business page, an Instagram business account, and a LinkedIn company page
• Tips and tools for growing your audience

Course content

Social media basics

• What social media can do for your business 
• Social media best practice 
• Basic social media strategy outline

Overview of the platforms and best practice tips

• Facebook
• Instagram
• LinkedIn

Setting up the different platforms

• Facebook business page
• Instagram business account
• LinkedIn company page

Managing social media

• Social media tools 
• Social media calendar

Who should take this course?

Anyone who wants to learn how to use social media for business.

Scheduled courses

To see the full range of digital marketing courses and webinars we offer, please visit https://tuminds.com/workshops/.

Customised training

Can’t find the course you want for yourself or your team? Let us create a tailored course made up of a combination of subjects from the courses we offer. Please email us at [email protected] for further information.