Google and Bing Advertising

Generate more sales with Google and Bing Adverts

Improve your Google and Bing search advertising at this intermediate Google Ads course. The course will be delivered online via Zoom.

Personalised One-to-One Training Delivery: This course will be tailored to you to meet your unique and personal requirements.

What will you learn?

• Create campaigns and ad groups 
• Choose the right keyword match types to cover all relevant search terms
• Write effective ad copy and implement basic ad extensions
• Create effective search campaigns that drive results
• Use advanced reporting features
• Create and analyse ad copy tests to ensure the highest possible click-through rate
• Find relevant ad extensions and learn how to implement them
• Use remarketing lists for search ads

Who should take this course?

• Business owners keen to create more sales using Google and Bing advertising.
• Marketing professionals and advertisers who want to enhance their knowledge and skills in Google and Bing advertising.
• Freelancers that want to improve their knowledge and understanding of running successful Google Ad campaigns.

Duration

Three hours with a 121 follow up after 30 days included.