Keynote speaker on AI at Cairngorms Business Partnership 13 November

Strategy

At Tuminds we develop effective social media and digital strategies that are actionable and easy to understand.

Social media strategy

Every business should have a social media strategy that outlines how your social media efforts will be directed to achieve your business goals. Having a strategy in place is an integral part of growing your audience and converting your prospects into buyers. Understanding your audience – their wants and needs, and which platforms they are using – is key to a good strategy.

We will introduce you to concepts such as content calendars and content marketing to ensure you reach the right people, at the right time with the right message. 

Content Strategy 1
Content Strategy 2

We work together to:

  • Set clear social media goals that align with your business and marketing objectives
  • Identify your key social media audience(s)
  • Select the most appropriate social media platforms/channels
  • Develop effective social media messages
  • Plan social advertising
  • Use tools to monitor and measure progress

Digital strategy

A digital strategy is key in outlining how you plan to leverage digital channels, such as email marketing and SEO, to achieve your goals and connect with your target audience.

We work together on all the social media aspects as above and also:

  • Analyse what your competitors are doing
  • Track, measure and interpret your social media analytics
  • Set objectives and goals for social media, PPC, SEO and email marketing
  • Analyse your social media and email activity
  • Provide recommendations and an action plan for social media, PPC, SEO and email marketing

Why choose Tuminds for strategy services?

Tuminds has over 17 years’ experience of helping businesses and organisations achieve their objectives, increase market share and improve relationships and loyalty with customers. We can also help you plan and run social media campaigns or one-off promotional events.

Call us today to discuss how our social media and digital strategies can benefit your business.

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