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New: Enhance Your Google Business Profile with Social Media Links

Picture for Rene Looper Rene Looper

October 11th 2023

In the ever-changing world of digital marketing, keeping up with the latest developments is crucial. The latest change in the digital realm is that you can now add social media profiles to your Google Business Profile.

In this blog post we’ll look at how this new functionality can enhance your digital marketing strategy and talk you through how to add your social media links to your Google Business Profile.

Why add social media links to your Google Business Profile?

When potential customers search for your business on Google, your Business Profile is often one of the very first things they see. By linking your social media profiles, you can encourage users to follow and engage with your business on Facebook, Instagram, X (formerly known as Twitter), TikTok, YouTube, Pinterest and LinkedIn. This can provide users with more ways to connect with your brand and grow your following on the various social media platforms. (Note that you can only add one link per social platform).

How to add social media links to your Google Business Profile

  1. Log in to your Google My Business account.
  2. Go to Edit Profile.
  3. Click on Business Information and then Contact.
  4. Click on Social Profiles.
  5. Add links to your social media profiles, such as Facebook, Twitter, Instagram etc.
  6. Save the changes.

Don’t miss out on the opportunity to make your business stand out on Google – make sure you claim your profile if you haven’t already and keep it up to date. As well as adding your social profiles, you can add photos and videos, respond to any reviews and questions, and create Posts to share updates.

To learn more about this exciting update, check out the full article on Social Media Today.

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