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February 2017

Digital Marketing Strategy – DigitalBoost – Inveraray – February

February 28 @ 9:30 am - 12:30 pm
Loch Fyne Hotel & Spa, Inveraray,PA32 8XTUnited Kingdom + Google Map

Digital marketing can deliver real world business growth, and this workshop will show you a practical strategy for success. This inspiring workshop will guide you through the practical steps needed to design a digital marketing strategy to meet your business objectives and create more leads. Successful strategies have three key elements: Content Creation, Content Publication and Content Amplification. You will learn time-efficient techniques for developing these elements so you can confidently drive more traffic to your website. We’ll help you…

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Paid for Advertising – DigitalBoost – Inveraray – March

February 28 @ 1:30 pm - 4:30 pm
Loch Fyne Hotel & Spa, Inveraray,PA32 8XTUnited Kingdom + Google Map
Tuminds social media ecommerce

Ideal for those who have experience of paid advertising and have a digital marketing strategy in place, but wish to increase effectiveness to attract and retain customers. After completing this workshop you will be able to make more informed decisions about where paid-for advertising fits into your strategy. We will explore the relative merits of all the different types of paid-for online options available to you, as well as the mix of social media platforms you can choose from. The…

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March 2017

Producing Engaging Online Content – DigitalBoost – Inveraray – March

March 1 @ 9:30 am - 12:30 pm
Loch Fyne Hotel & Spa, Inveraray,PA32 8XTUnited Kingdom + Google Map

Producing quality content is an excellent way of helping customers develop a meaningful relationship with your brand, and ultimately boosting sales. Learn to understand, source and measure content. Even if you are not traditionally in the business of providing content, it’s important to have good-quality articles or even nuggets of useful information on your website and elsewhere to drive customer engagement and help you stand out from your competitors. If you can provide easily accessible evidence that you are an…

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LinkedIn for Business – DigitalBoost – Inveraray – March

March 1 @ 1:30 pm - 4:30 pm
Loch Fyne Hotel & Spa, Inveraray,PA32 8XTUnited Kingdom + Google Map

Want to boost your business with LinkedIn? We’ll take you beyond networking by showing you how it can market your products and promote your brand. LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you have to learn how to use it, and this workshop gives you expert guidance. You’ll create a LinkedIn strategy to supercharge your business via marketing and brand promotion initiatives. You’ll learn when to use personal and company profiles and…

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Website Data Analytics – DigitalBoost – Orkney – March

March 14 @ 9:30 am - 12:30 pm
The Pickaquoy Centre, Muddisdale Rd
Kirkwall ,KW15 1LR United Kingdom
+ Google Map
Tumetrix Social Media analytics

Website Data Analytics is an incredibly powerful tool for all businesses with an online presence, and by the end of this workshop you’ll be comfortable reading, understanding and acting on analytics information. You’ll be able to see at a glance where your website traffic comes from, and what this means for your company. Even more powerfully, you’ll be ready to use the data to improve your website’s effectiveness. We’ll show you how often to check analytics, how to set goals…

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Facebook for Business – DigitalBoost – Orkney – March

March 14 @ 1:30 pm - 4:30 pm
The Pickaquoy Centre, Muddisdale Rd
Kirkwall ,KW15 1LR United Kingdom
+ Google Map

Facebook is an increasingly effective tool for reaching target audiences and engaging with them when they are in a responsive mode. People who attend this workshop will learn how to assess whether Facebook is an appropriate medium for them, how to find and refine their audience and to target, create and optimise posts and adverts. The event will also cover measuring the effectiveness of pages, posts and adverts, including through the use of Facebook Insights (a powerful tool that lets…

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Introduction to Social Media – DigitalBoost – Inverness – March

March 15 @ 9:30 am - 12:30 pm
Highlands and Islands Enterprise, An Lochran, Inverness Campus
Inverness,IV2 5NA
+ Google Map
What is a Hashtag

This workshop will give you an overview of how you can use sites like Facebook, Twitter and Linked In to interact with your customers to promote and grow your business Social Media has grown significantly in recent years and has become a vital part of the marketing mix This workshop will give you an overview of how you can use sites like Facebook, Twitter and Linked In to interact with your customers to promote and grow your business.As well as…

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Digital Marketing Strategy – DigitalBoost – Inverness – March

March 16 @ 9:30 am - 12:30 pm
Highlands and Islands Enterprise, An Lochran, Inverness Campus
Inverness,IV2 5NA
+ Google Map

Digital marketing can deliver real world business growth, and this workshop will show you a practical strategy for success. This inspiring workshop will guide you through the practical steps needed to design a digital marketing strategy to meet your business objectives and create more leads. Successful strategies have three key elements: Content Creation, Content Publication and Content Amplification©. You will learn time-efficient techniques for developing these elements so you can confidently drive more traffic to your website. We’ll help you…

Find out more »

Facebook for Business – DigitalBoost – Inverness – March

March 16 @ 1:30 pm - 4:30 pm
Highlands and Islands Enterprise, An Lochran, Inverness Campus
Inverness,IV2 5NA
+ Google Map

Facebook is an increasingly effective tool for reaching target audiences and engaging with them when they are in a responsive mode. People who attend this workshop will learn how to assess whether Facebook is an appropriate medium for them, how to find and refine their audience and to target, create and optimise posts and adverts. The event will also cover measuring the effectiveness of pages, posts and adverts, including through the use of Facebook Insights (a powerful tool that lets…

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Build Your Own Business Website – DigitalBoost – Inverness – March

March 22 @ 9:30 am - 12:30 pm
Highlands and Islands Enterprise, An Lochran, Inverness Campus
Inverness,IV2 5NA
+ Google Map
Build your website

This workshop is aimed at businesses with little or no website experience, but a desire to start building an online presence This workshop is aimed at businesses with little or no website experience, but a desire to start building an online presence. You will find out some of the basics about websites and then get the chance to put the theory into action and build your own site using the free online tool Wordpress. There will be expert help available…

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Producing Engaging Online Content – DigitalBoost – Shetland – March

March 22 @ 9:30 am - 12:30 pm
Train Shetland, North Gremista Industrial Estate
Lerwick,ShetlandZE1 0PXUnited Kingdom
+ Google Map

Producing quality content is an excellent way of helping customers develop a meaningful relationship with your brand, and ultimately boosting sales. Learn to understand, source and measure content. Even if you are not traditionally in the business of providing content, it’s important to have good-quality articles or even nuggets of useful information on your website and elsewhere to drive customer engagement and help you stand out from your competitors. If you can provide easily accessible evidence that you are an…

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Introduction to Social Media – Oban

March 22 @ 1:00 pm - 5:00 pm
West Highland Housing Association, Crannog Lane
Oban,ArgyllPA34 4HBUnited Kingdom
+ Google Map
What is a Hashtag

Social Media has grown significantly in recent years and has become a vital part of the marketing mix. This workshop will give you an overview of how you can use sites like Facebook, Twitter and LinkedIn to interact with your customers to promote and grow your business. As well as practical tips on how to start using Social Media for your business, it will also help answer common questions like: What Social Media sites should you be using? What kind…

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eCommerce – DigitalBoost – Inverness – March

March 22 @ 1:30 pm - 4:30 pm
Highlands and Islands Enterprise, An Lochran, Inverness Campus
Inverness,IV2 5NA
+ Google Map
Tuminds social media ecommerce

A valuable workshop detailing practical steps that will help you increase the effectiveness of your eCommerce presence so you can grow your business. What’s the best way to sell YOUR products online? The key to improving your eCommerce business is measuring its effectiveness - you can then take steps to optimise its performance. Should you be using eBay or Amazon, neither or both? This workshop will also take you through the factors to consider whether you are setting up a…

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Facebook for Business – DigitalBoost – Shetland – March

March 22 @ 1:30 pm - 4:30 pm
Train Shetland, North Gremista Industrial Estate
Lerwick,ShetlandZE1 0PXUnited Kingdom
+ Google Map

This workshop is designed for people who want to deepen their understanding of how Facebook can be used to engage with their target audience in order to boost conversions. Facebook is an increasingly effective tool for reaching target audiences and engaging with them when they are in a responsive mode. People who attend this workshop will learn how to assess whether Facebook is an appropriate medium for them, how to find and refine their audience and to target, create and…

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Get Your Website Found Online – Digital Boost – Elgin – March

March 23 @ 1:30 am - 4:30 pm
Laichmoray Hotel, Maisondieu Road
Elgin,MorayshireIV30 1QRUnited Kingdom
+ Google Map
Website found

This workshop will help you understand what customers want from your website If you already had a business website or Facebook page, this workshop will help you: Understand what customers want from your website Avoid common mistakes Improve your search engine ranking to help people find your website Provide the best information and experience when visitors arrive on your site Increase sales or enquiries through your website The course includes hands-on experience and although not essential, you are invited to…

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Doing More With Social Media – Oban – March

March 23 @ 9:30 am - 1:30 pm
West Highland Housing Association, Crannog Lane
Oban,ArgyllPA34 4HBUnited Kingdom
+ Google Map
Social media strategy

Are you looking to take your social media marketing to the next level? If you’ve already got a Facebook Business Page, a Twitter account and a LinkedIn profile then this is the session for you. The workshop is specifically designed for people who have been using social media marketing for a while but would like to grow their presence, improve their reach and become more effective and efficient in social media marketing. The workshop will cover: Latest trends and new…

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Paid for Advertising – DigitalBoost – Shetland – March

March 23 @ 9:30 am - 12:30 pm
Train Shetland, North Gremista Industrial Estate
Lerwick,ShetlandZE1 0PXUnited Kingdom
+ Google Map
Tuminds social media ecommerce

Ideal for those who have experience of paid advertising and have a digital marketing strategy in place, but wish to increase effectiveness to attract and retain customers. After completing this workshop you will be able to make more informed decisions about where paid-for advertising fits into your strategy. We will explore the relative merits of all the different types of paid-for online options available to you, as well as the mix of social media platforms you can choose from. The…

Find out more »

Build Your Own Business Website – DigitalBoost – Elgin – March

March 23 @ 9:30 am - 12:30 pm
Laichmoray Hotel, Maisondieu Road
Elgin,MorayshireIV30 1QRUnited Kingdom
+ Google Map
Build your website

This workshop is aimed at businesses with little or no website experience, but a desire to start building an online presence This workshop is aimed at businesses with little or no website experience, but a desire to start building an online presence. You will find out some of the basics about websites and then get the chance to put the theory into action and build your own site using the free online tool Wordpress. There will be expert help available…

Find out more »
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